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Wind Energy
Answer This!
Driving Question: How can we, as agents of the MCIS Advertising Group, create an effective advertising campaign that influences American Citizens to get involved in a worthwhile cause or change their attitudes and beliefs on a social problem?
Gaige Tucker
We can get people to support us if we go towards their preference, or we make our topic seem very interesting to them. The best way is to pull them in and make your opinion seem like the right thing to do. Our topic is Wind Turbines, so we are trying to show people that we need more wind turbines as well as informing them of the benefits they provide. My role in our team is that I am supposed to edit all english and spelling on our documents. I have been very helpul to my teammates in their spelling as well as changing the way their sentences sound.
Madison Rice
In order to influence American Citizens to get involved in a worthwhile cause we need to have good information to back up our topic. Also having persuasive facts and information that is relevant to the topic. The topic for our Advertising Group is Wind Turbines. Our goal is go persuade people that wind energy is good for the enviorment. Wind energy give off zero pollution, which is very good for the enviroment. I am the Digital Media Consultant. I am responsble for the digital media components fo the campaign. I have to make susre that the theme of the campaign is apparent in all of the digital media.
Miranda Kush
The best way to get american citizens involved in a worthwhile cause, and actually change there beliefs on the issue is through visuals. It is important to get facts on whatever the topic your persuading may be, and to counteract the opposing argument. While relaying all of the information it is important you do so through a visual, because it is more likely that the audience will pay attention to something intresting. Rather then just reading an article, paper, etc. I am the Print Media Consultant in our group. My duty in our group is to edit and make sure that every print media created in our group relates to one anothers. None the less, I advise over all of the print advertisments.
Justin Gruden
In order to get American Citizens involved in a cause or problem we need to grab their attention through interesting colors, themes, or ideas. These can be such things like websites, billboards, coozies, tee shirts, etc. This allows the audience to get a clear understanding of what you want to change. From there we need to explain our reasoning of what needs to change or stay the same. In the instance of our project, we want more people to use wind energy because of its effiency, cost expenses, and future use. My job in or public service announcement is the technology consultant. This requires me to oversee the advertising website. I am responsible for determining the different tasks that need to be completed. My last requirement is to make sure that the website design is connected to the overall theme of the advertising campaign.
-Miranda Kush-